by Shawn Crowle
When most people think of utility companies, they think of bills, long hold times, or big corporations far removed from their everyday lives. But Camrose Energy is different.
Yes, they provide electricity and natural gas, and are proud offerers of The Solar Club™. But that’s just the starting point. The heart of what they do lies in showing up for their neighbours and helping communities grow stronger – one real connection at a time.
Local Roots, Community Focus.
Camrose Energy didn’t begin in a corporate office or with a team of executives – it started in a family home. In 2012, Denise Hawkins and her husband Russell began exploring solar energy options for their own property. That interest quickly evolved into something more: a vision for a better kind of energy company. One that would be locally owned, community-focused, and grounded in real relationships.
By 2013, Camrose Energy was officially licensed to sell electricity in Alberta. Natural gas followed in 2016. But what’s remarkable is that even as the company grew, its values stayed the same: no pressure, no gimmicks – just honest, local service.
A Small Team That Feels Like A Family
What truly sets Camrose Energy apart is the people behind it. When customers call, they aren’t met with a call center – they’re greeted by someone who knows their name, and maybe even their neighbour’s too.
- Denise, the founder, has deep roots in Camrose and a long-standing commitment to sustainability and local service. She leads with heart and a belief that the best companies are the ones that genuinely care.
- Maurina, who joined in 2020, brings warmth and understanding to every interaction. She has a gift for making people feel heard—something customers notice and appreciate.
- Cameron, a recent NAIT graduate, adds a fresh perspective and a passion for solar and sustainability. He’s excited about the future of energy in Alberta and helping shape what comes next.
- And, of course, Bailey, four-legged office mascot and resident treat enthusiast. She’s not much for spreadsheets, but she’s excellent at greetings and tail wags.
Together, they make up a small but mighty team—people who are deeply committed to providing energy service that actually feels human.
No Scripts. No Hard Sells. Just Real Conversation.
One of the most refreshing things about Camrose Energy is their approach to customer service. There’s no pushy sales talk or pressure to sign up for something you don’t understand. Instead, they believe in real conversations—answering questions, explaining options clearly, and helping people make decisions they feel good about.
It’s the kind of service that comes from a simple belief: if it doesn’t feel right for the customer, it’s not right for the company either.
And it shows. Whether customers call, email, or visit the office in person, they’re always met with someone who listens and helps – no scripts, no waiting, just real people ready to talk.
Supporting The Community Every Step of the Way
Camrose Energy isn’t just in the community – they’re part of it. From the very beginning, giving back has been a core part of their mission.
Through their Community Connections Program, they donate a portion of their profits to support local causes—festivals, youth programs, nonprofits, and more. They’re also helping community groups explore clean energy through their Solar Synergy Program, offering advice and support to organizations considering solar, even though Camrose Energy isn’t a solar installer themselves.
It’s all part of their belief that a strong community lifts everyone up – and that businesses should be a force for good.
Why It Matters
There are lots of places Albertans can buy electricity and natural gas – but very few that offer the kind of personal, local care that Camrose Energy does.
This is a company that was built for the right reasons, by people who truly care about their neighbours. It’s about more than keeping the lights on. It’s about building relationships, listening well, and showing up when it matters most.
In a world that often feels too fast, too impersonal, and too corporate, Camrose Energy is a reminder that business can still be kind, community-driven, and deeply human.
Because at the end of the day, that’s the kind of energy that really matters.
